We’re up to something big here at Modibodi! Something that involves new garments, new colours, new models and a completely different look for Modibodi. Early last week we had our very first photoshoot for our exciting new range!
The shoot featured four beautiful models, all with very diverse looks but bursting with enthusiasm and personality. We had an amazing day filled with fun and laughter at Studio 41 Annandale. Think white walls, rustic window frames and distressed wooden floorboard, which made the perfect backdrop for our new collection of bright, popping colours.
We really wanted this shoot to encapsulate female confidence, power and inner strength, with an emphasis on the fierce and sassy.
Modibodi model Sophie turning up the heat
Hair and makeup arrived, helping all our Modibodi babes look even more fabulous, right down to colour matched nails.
Founder Kristy Chong speaking with our photographer on how to best capture the looks
A delicious and well deserved lunch break - thanks Sumo Salad!
To capture the dreamy images for our stylish new journey, we had our models rolling around in laughter (literally). But don’t worry - there was no sleeping on the job!
But behind all the makeup, underwear and jewellry is the consciousness of our brand message and what we stand for. We are all about strong, confident women of all shapes, sizes and looks and we are passionate about providing better underwear and an alternative feminine hygiene solution which is sustainable, comfortable, and of course, fashionable!
We couldn’t be more excited to share these photographs and the new Modibodi range with you - and just in time for Christmas! Trust us, these new products will be at the top of your Christmas wish list this year.
Stay tuned to see more of the behind the scenes action via our Facebook, Instagram and Newsletter for a sneak preview of what’s to come. You can expect photos, videos, interviews with the models, and words from Founder Kristy Chong.
We are ecstatic to be starting this new journey for Modibodi and can’t wait to share it with you!
Thanks to our brand partners who added a touch of sparkle and colour to our shoot: